Nexilink
Recruitment & Talent

Nexilink

Digital Platform

Brand Strategy & IdentityUX ResearchCreative DirectionMarket Research & Analysis

The Challenge

The client started from zero—with no prior product, branding, or UX experience—making early decision-making complex and time-intensive. With no existing direction, references, or mood boards, the entire strategic, creative, and experiential foundation had to be defined from scratch.

Our Approach

Nexilink partnered with Itqan to build an investor-ready recruitment platform from the ground up—combining brand strategy, creative direction, UX research, and UI/UX design to create a clear, credible product experience for recruiters and companies.

The Result

We delivered a fully articulated brand, product strategy, and user experience rooted in deep research, user personas, and usability testing. The outcome was a compelling, market-ready platform and brand identity that helped Nexilink win first place at a major investor competition in 2024, unlocking their next stage of growth.

Project Gallery

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We brought Itqan in to solve major challenges in our UI and UX, and the results exceeded expectations. They didn't just redesign the product. They rebuilt it into a clean, functional and user-focused experience that perfectly matched our direction. Their ability to listen, analyse and execute quickly made a huge difference for us. Itqan is a partner we trust for both speed and quality.

Abdi Mohamud

Abdi Mohamud

Nexilink